Six Million Dollar Pun
In later years, Roy Orbison went into the design, manufacture, marketing and sales of lifelike action play figures of Hollywood A-Listers.
His most successful campaign, to date, remains his Six Million Dollar Man that was commissioned by Lee Majors, after his break-up from Farah Fawcett.
Orbison's own song, used in the TV ad campaign, proved to be pivotal: "Own Lee the Lonely".
[Published: ]